Freelancing

This course will teach you how to create your freelance businesses, understand the freelance landscape and improve your online and offline marketing strategy.

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Curriculum

Week 1: Introduction to Freelancing

Class 1: Understanding the freelancing landscape

Identifying your niche and target audience
Building a personal brand for freelancing

Class 2: Setting Up Your Freelance Business

Legal considerations and contracts
Pricing strategies for freelancers
Creating a professional portfolio

Week 2: Marketing And Networking

Class 1: Online and offline marketing strategies

Utilizing social media for self-promotion
Networking and building client relationships.

Class 2: Creating a product marketing plan

Building a landing page and online presence
Launch strategies and building anticipation

Week 3: Building A Digital Product Business

Class 1: Understanding the digital product landscape

Identifying market opportunities
Validating product ideas

Class 2: Freelance Business Management

Financial management for freelancers
Time management and productivity
Scaling your freelance business

Week 4: Scaling And Monetization

Class 1: Scaling your digital product business

Monetization models
Customer support and feedback loops.

Class 2: Mindset and Resilience in Freelancing.

Address the psychological aspects of freelancing.
Emphasizing the importance of a positive mindset.

Meet your instructors

Your instructors for the next couple of weeks are as follows.

Ozenua Oluwatobi

Creative Designer

John Ogaga

Snr Product Designer

Collins Donye

Design Manager

Fabusuyi Oluwatobi

Product Designer, LEMFi

Praise Philemon

Head of Design at Bloc

Olamide Towobola

Freelance Coach

Queenette Kachi

Freelance Product Designer